Retail Sales Associate

Retail Sales Associate (RSA) Certification Course

Satisfy Customers, Increase Sales!

"It teaches you how to approach people and how to make sales and how to add to your sales." Rita Gottdank, RSA, Liquor Control Board of Ontario

Program Description:
This program is used by sales associates to become experts in all aspects of retail sales - everything from professionalism to customer service, to sales, inventory and store appearance. By completing the program, you will be able to build a solid foundation for your career, and gain an industry specific credential that is recognized by major retailers across the country.

Topics covered include:

Professionalism: This module teaches the finer points of acting and dressing professionally, and working in a team with others.

Customer Service and Sales: Customer service and sales go hand-in-hand. This module leads students through the sales cycle: providing in-store customer service, making the sale, closing the sale, and providing after-sales service.

Inventory: This module explains how sales associates can expand their traditional roles and contribute to the monitoring and managing of inventory.

Store Appearance: This module teaches sales associates how to boost sales by improving the store appearance. Special attention is paid to maintaining stock and product displays.

Security and Safety: Sales associates have an important part to play in loss prevention. This module describes how sales associates can identify security threats and prevent loss.

Communication: This module teaches active listening skills, writing skills and other communication skills that sales associates need in their day-to-day work. This module is worthwhile for sales associates with all levels of experience.

This course is available in a online format or self-directed version.  To earn the RSA professional designation, sales associates must:

1. Complete the Retail Sales Associate Workbook;
2. Pass a multiple-choice examination;
3. Pass an in-store evaluation conducted by The Corporate Research Group; and
4. Log 600 hours of on-the-job experience as an RSA.

 Is the Sales Associate program right for you?

Why Get Certified?

Related resources include:

• Retail Sales Associate Workbook
• National Occupational Standards
• Essential Skills Profiles

Please information or to register please contact CRI at (888) 373-8245 or e-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

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